IIFA Awards 2019 is going to be held in Nepal. The cabinet of Nepal has given permission to organize the award program in Kathmandu, the capital city of Nepal. The main organizer of the awards program is the Nepal Tourism Board. The co-organiser of the program in Kathmandu Metropolitan City. The government of Nepal estimated the budget of award ceremony would touch almost Rs 1 billion. Nepal has decided to conduct this IIFA 2019 hence targeting VISIT NEPAL 2020 consequently increasing the number of tourists. The government has formed a special committee to host the IIFA Awards 2019.
The International Indian Film Academy (IIFA) presents IIFA awards annually. The ceremony is held to honor both artistic and technical excellence of professionals in Bollywood. Different country sorts out program every year around the globe. Also, Bangkok, Thailand sorts out the recent Awards program at the Siam Niramit Theatre on 22-24 June 2018.
Spending such a huge amount of money for awards ceremony by a small country has created controversy. Moreover, people have demanded to invest money in the development of the rural area. Meanwhile, Nepalese Flim Industry has asked to invest that amount in the development and promotion of Nepali movies. Many actors have raised their voice regarding this issue. Also, People on social media have started to criticize this government to move. People are asking the question of why the government is giving such a huge priority.
First of all hosting, such a precious award program gives recognition of Nepal to international communities. As a result Government gonna generates a huge amount of money because of advertisement revenue. The program runs for 3 to 4 days. More than 600 hundreds international celebrities going stay in Nepal during the Awards program which results in the development of the hotel and tourism sector. Consequently, It also helps in the promotion of VISIT NEPAL 2020.